At Mitchells and Butlers, online training is fronted by a gym-loving pensioner called Mable.

In 2024, I helped create Tams – a life-loving career coach – to be the face of a companion career development platform.

With launch comms underway, one tough challenge remained: how do we signpost users and avoid confusion between the two systems? This video, which I scripted and helped storyboard, produce and edit, was our joyful answer.

It's been shortlisted for three Recruitment Marketing Awards 2025 in the following categories: Video £15k+, Colleague Communications, Culture.